By William Weathersby, Jr.

Following the opening of new locations in London, Barcelona, Orlando, Coral Gables, Florida, and New York City's SoHo, last fall the company unveiled a new flagship on Manhattan's 57th Street where the architectural and interior design details serve as their own calling card for the brand. The existing Burberry store at the site was gutted and combined with an adjacent town house to the east that had been a flagship for Escada. The resulting six-story, 24,000-square-foot Burberry store is threaded with abstractions of the trademark plaid, plus interpretations of herringbones, pinstripes, and other weaves in materials such as wood marquetry, mosaic tile, and glass. It's a haberdasher's eye peering through the lenses of engineering and building crafts.

Plus see the people and products behind the making of this project.

Now, take a walk through of this interior.

Note: You will need Quicktime to view the walkthrough. Downloaded a free copy here.

All photography for walk-throughs and movie shot by Susannah Shepherd