TNT Women
Toronto, Ontario, Cananda
Johnson Chou Design

A Trendy Setting States Subtle Theatrics

© Volker Seding

For more photos click on 'photos & drawings' above. To see the people and products behind this project click on 'people & products.'

TNT, standing for 'The New Trend' is a trio of stores located in the dated interior of Hazelton Lanes, an upscale urban mall in Toronto's Yorkville district. The three interconnected spaces, each with a separate entrance into the mall, are designed with variations on the same white box theme. TNT Woman was designed as a space of calm repose, a gallery like setting for the display of woman's clothing--the two other stores feature men's clothing and intimates. While the store has the feel of an uninterrupted flow of bright space, at the same time it is defined by boutiques-within-boutiques; three interlinking spaces that are further subdivided into alcove-like discrete areas enclosed by walls of frosted glass, creating intimate areas for shopping and trying on clothing.

This boutique concept creates opportunities to feature selected designers, and its scale allows for personalized attention to the customers.

Each of these areas features an integral mechanistic element, a mirror/table that appears to float unattached to any perceivable structure. This folding table/display shelf can pivot to an upright position and function as a full-length mirror or remain as a table. The custom-designed, multi-use fixtures were created by the designers in response to tight spatial constraints.

Formal name of building:
TNT Woman

Location:
Toronto, Ontario, Cananda

Gross square footage:
1,500 Sq Ft

Owner:
Arie Assaraf

Architect's firm:
Johnson Chou Design
883 Queen Street West
Toronto Ontario
M6J 1G5
T: 416. 703. 6777
F: 416. 703. 6554
jcdesign@on.aibn.com