Features   Business Week/Architectural Record Awards 2002 Finalist
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Martha Stewart Living Omnimedia
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New York City
Daniel Rowen Architects


Photography © Paul Warchol

This warehouse atelier is cast in light and airy tones

Architect
Daniel Rowen Architects www.computersandimaging.com/
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; Berger Rait Design Associates (associate architects)

Client
Martha Stewart Living Omnimedia

Key Player(s)
Ambrosino DePinto & Schmieder, and Severud Associates (engineers)

Phenomenal growth has occurred over the 12-year existence of this well-known international media company. All of its facilities in New York City were designed by its architect, Daniel Rowen, fostering a rare, collaborative spirit. The team was faced with the challenge of consolidating a group of disparate offices into one location—a former warehouse building occupying a full city block. Since suitable contract furniture was unavailable, 400 workstations were imaginatively designed by the architect, in shades derived from the client's paint products. This extraordinary solution comprises bays of workstations that function like ateliers for the company's various design groups. The photographic studios are considered among the best in the city. Visitors are always impressed by both the scale of the place and the space itself—the light, the openness, and its unencumbered views of the river and city.

The Winners: Abercrombie & Fitch | Allsteel | Cellular Operations | Gateshead Millenium Bridge | Multi-Use Centre | Paul Brown Stadium | Texas Children's Hospital | Toys "R" Us | Trumpf Customer & Technology Center | Univ. of Penn. Dept. of Facilities and Real Estate | Valeo Electrical Systems

The Finalists: Arcs de Seine | Boeing\ Leadership Center | Gasometer B | Hansen Construction Office | ING Direct | KeySpan Park Stadium | Matha Stewart Living

Unbuilt Projects: BMW Event and Delivery Center | Hollister Headquarters

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